How to drive traffic to your website

The World Wide Web is saturated with information and positioning your website in this huge internet market can really be an intimidating task. Your website should be designed in a way that more number of people visit it over and over again. Simply clubbing your site with graphics and flashy animations won’t do. You need to furnish your audience with relevant information to satiate their thirst for information. A good foundation and quality elements in the website will surely bring in more traffic.

There are numerous techniques to drive more traffic to your website and increase its visibility. If you know to apply them in an effective manner, your website traffic should increase in no time.

Some of them have been listed below:

  • One way to increase traffic to your site is to use good search engine optimization (SEO) techniques. It improves the rank of your website in popular web browsers.
  • Another simple way to get more traffic to your promotional or affiliate website is to use a pay-per-click advertising program like Google AdWords.
  • Free marketing techniques can also yield results, but it is vital to note that they take considerable time to implement. Article marketing not only helps to drive more traffic to a website but it also improves the score of your site in the search engines.
  • Online classifieds are also known to garner traffic for individual websites and can be used as a potent tool to attract visitors.
  • You can choose to add a tab as ‘Recommend this site’ in your web page. If your site is liked by a particular visitor, he or she can recommend your website to their friends and acquaintances.
  • You can also include some quizzes and assessments in your website pertinent to its content. Statistics reveal people love to take up tasks like these when they are not busy.
  • Carry your commercial web site URL on all your printed literature such as business cards, brochures, e-mail signature and ads. You can also put your site on your car bumper sticker.

It is a well known fact that that the lifeblood of any website is its traffic. More traffic should bring in more fame and revenue. Your website reflects the persona of your organization. Poor traffic can choke your site to death. Just designing your website in an attractive manner won’t gather traffic. You need to promote and market you websites to increase its visibility.